Most startups don’t need a 90‑slide brand strategy deck.

They need a clear identity, consistent messaging, and a landing page that actually converts. The startup brand launch kit delivers all of that - giving you a professional, digital‑first brand and a high‑performing landing page so you can launch quickly and look credible from  day one.

Why founders choose this kit

Launching a product is messy enough. Your brand shouldn’t be. This kit is designed to help early‑stage teams:

Look established even if you're pre‑product or pre‑revenue.
Communicate your value clearly with messaging that speaks to real customers.
Convert visitors into sign‑ups or sales with a landing page built for conversion.
Keep everything consistent as you scale or add features.
Move fast without cutting corners on design quality or brand cohesion.

What’s included

1. Mini brand identity

A sharp, modern identity that elevates your product instantly and aligns with your long‑term vision. You’ll get:

  • Colour palette and typography system
  • Layout rules, grid, and spacing guidelines
  • Iconography style and guidelines
  • Web‑ready components and assets

Clear messaging is often the difference between a visitor bouncing and a visitor signing up.

2. Core messaging & copy

Most ideas are good - they’re just explained badly. We define your:

  • Value proposition and core benefits
  • Key messages and narrative flow
  • Tone of voice and personality
  • Section‑by‑section landing page copy

Clear messaging is often the difference between a visitor bouncing and a visitor signing up.

3. Conversion‑focussed landing page design

A complete landing page designed in Figma and ready to build. Includes:

  • Full‑page UX structure and content hierarchy
  • Modular sections for easy updates
  • Feature and benefit blocks
  • Pricing layout
  • On‑brand visuals and illustrations
  • Responsive mobile layouts

It’s built to convert — not just look good.

4. Webflow build (optional add‑on)

If you want to go live quickly, we’ll build your page in Webflow using a clean, scalable structure you can edit without breaking anything.

5. Brand starter kit

A simple folder with everything you need for a cohesive launch:

  • Logo files in multiple formats
  • Brand rules and mini guideline PDF
  • Social graphics and post templates
  • Email header and signature template
  • Launch visuals for investor decks and product updates

Perfect for marketing, investor presentations, social media and internal use.

Who this is for

The Startup brand launch kit is ideal if you’re:

  • Preparing to launch a new startup idea or product
  • Building your first website or marketing page
  • Trying to look more credible for customers or investors
  • Moving on from a DIY / not‑quite‑there brand
  • Wanting a clean identity that won’t box you in later

If you’re moving fast, this kit keeps up—giving you a polished brand in weeks, not months.

Timeline
2–3 weeks

Focussed, collaborative and straightforward. We move fast without sacrificing quality.

Pricing
£7,500
(fixed) for the full kit

Simple, transparent pricing designed for early‑stage budgets. No hidden extras.

+£2,000
for Webflow build (optional)

Why Moken

We work with startups and enterprise teams every day. Our approach is simple: no drama, no unnecessary process - just clean design and clear thinking. With the startup brand launch kit you get:

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A premium, digital‑first brand that scales with you

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Messaging that speaks to real people and sells your product’s value

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A landing page that you can ship immediately

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A foundation you can build on without expensive redesigns later

You launch faster. You look better. Your product feels more real to customers and investors.

FAQ

01
What exactly is in the kit?

You receive a mini brand identity, core messaging and copy, a conversion‑focused landing page design, an optional Webflow build, and a brand starter kit with all the files you need for your launch.

02
How long does it take?

Most kits are completed within 2–3 weeks. We work quickly and collaboratively to get you launched without compromising on quality.

03
Who is this best for?

Early‑stage startups, SaaS founders, or anyone preparing to launch a new product or service. If you need a professional brand and landing page fast, this kit is for you.

04
Can I update or expand the brand later?

Absolutely. The kit is designed to scale. You can add new pages, extend the design system, or deepen the messaging as your product evolves.

05
Do you build full websites too?

Yes. While the kit includes a single high‑performing landing page, we also offer full Webflow and product‑design services. Just let us know if you need a larger site or ongoing design support.

Let’s Design Something Great Together
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